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Industry Insights
How Often Should Businesses Update Their Online Marketplace Profiles?
A business joins an online marketplace, fills in the profile on a quiet afternoon, uploads a logo, and moves on. Six months later, the phone number has changed, two services have been dropped, a new one has launched, and the team photo shows people who left last spring. Nobody notices, because nobody is looking. Buyers, however, are looking. That gap between what a profile says and what a business actually does is where leads quietly disappear. Online marketplace profile upda
7 hours ago15 min read
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